How do you handle bumps in the road with clients without "poisoning the well"?

John Nunziato
Replied byJohn Nunziato

Founder & Chief Creative Officer, Little Big Brands at Little Big Brands

Niche: Agencies, Marketing
Revenue: $500K–$1M/month
Location: USA
Started: 2015 or earlier

You deal with issues fast and directly. If a client feels we did not listen, we want them to come straight to us, not sit on it for two weeks. Our account team steps in, we own the mistake if it is ours, and we fix it. No drama, no ego. The worst thing is quiet resentment. Honest, quick talks keep the relationship healthy.

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