How did you decide to shut down DynaBlocks and rebuild it into Roblox?
Replied byDavid Baszucki
Founder & CEO, Roblox at Roblox Corporation
Niche: Technology
Revenue: Approx. 400 Million USD/month
Location: USA
Started: 2004
DynaBlocks was a small 3D puzzle game with about 100 users that vanished in two weeks. We knew the real vision was multiplayer, cloud-based, with creation and play. We shut it down and spent 9–12 months rebuilding the broader platform, trusting the big vision despite the first failure.
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