How does Rivian's mass-market strategy compare to Tesla's market presence?
Replied byRJ Scaringe
Founder & CEO at Rivian
Niche: Technology
Revenue: Approx. $460 Million /month
Location: Irvine, California, United States
Started: 2009
Today, the EV market is highly concentrated around Tesla's Model 3 and Model Y. To scale electrification beyond single-digit market share, the industry requires choice. The R2 and R3 provide consumers with high-quality alternatives.
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