What do you think is the biggest change coming to the music business in the next few years?
Replied byRobert Kyncl
CEO, Warner Music Group at Warner Music Group
Niche: AI, Creators, Technology, Production, Marketing
Revenue: $1M+/month
Location: USA
Started: 2015 or
The big change is that after many years of growth mostly through subscriber growth, now we are also going through price increases. It is not only volume in terms of subscribers, but also price, and that has not been the case in the previous 15 years. That shift changes the industry’s economics.
0
From the Full Interview
This answer is part of a full interview with Robert Kyncl, CEO, Warner Music Group at Warner Music Group.
Share this Answer
Found this insight valuable? Share it with your network to help others learn from Robert Kyncl's experience.
Cite This Answer
Use this answer in your research, article, or academic work
Related Answers
What challenge are dealership acquisitions solving today?
By Dave Mondragon
Retail
/mo
What inspired you to begin formulating a prebiotic beverage in your kitchen?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What did you learn from the farmers market feedback loops for early flavor testing?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What led to the decision to increase the sugar content in your initial formulation?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
Why do you believe that embarrassment is an underexplored emotion for successful entrepreneurs?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What is a black ops budget, and how do you use it to move at the speed of culture?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What was the strategic logic behind selling the company to PepsiCo for 1.95 billion USD?
By Allison Ellsworth
Retail
Approx. $42 Million/mo