Can you walk through the step-by-step product workflow of turning a written document into an edited video?
Founder & CEO at Pictory
You start by feeding in a content source, such as a blog URL, a Word document, or a PowerPoint presentation. Pictory reads and analyzes the entire text, generates a coherent scene structure, and builds a comprehensive storyboard based on your target audience, desired video length, and delivery channel. Within minutes, the system creates an initial cut using relevant footage from stock libraries, custom uploads, or AI-generated media. From there, the creator can fine-tune the storyboard, integrate voice cloning or digital avatars, layer in background audio, and export a ready-to-publish MP4 file.
This answer is part of a full interview with Vikram Chalana, Founder & CEO at Pictory.
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