21 Companies with Under $100K MRR
Learn from founders and CEOs who have built businesses generating Under $100K in monthly recurring revenue

Agnese Jaunošāne
Co-Founder & CEO
First-mover SEO and organic product iteration for bootstrapped AI SaaS
In this interview, Agnese Jaunošāne, Co-Founder and CEO of Ajelix, details the organic acquisition engine and iterative pivoting framework that scaled her bootstrapped spreadsheet intelligence platform to 350,000 users without venture capital or advertising budgets. She explains targeting emergent search queries before keyword difficulty rises, deploying friction-free freemium onboarding without data collection barriers, and shifting positioning toward sovereign European enterprise workspaces. Jaunošāne shares vital lessons on maintaining founder-led agility and defending product moats against generalized artificial intelligence giants.

Nick Dobos
Co-Founder & CEO
In this interview, Nick Dobos, Co-Founder and CEO of Orgo and creator of Bops, breaks down the operational blueprint for running high-margin autonomous artificial intelligence businesses as a solo builder. He details vibe coding full-stack platforms during rapid thirty-six-hour sprints, packaging custom Grok bots for niche local enterprises, and securing recurring monthly retainer agreements. Dobos reveals practical strategies for overcoming client skepticism, automating customer research, and scaling lean software operations without employees.

Rob Snyder
Founder & CEO
In this interview, Rob Snyder, Founder and CEO of Reframe and author of The Power of Pull, reveals his counterintuitive zero-to-one methodology for uncovering genuine customer demand without forceful push sales. He outlines the practical PULL framework, explains why founders should reject polite design partnerships, and breaks down the unit economics of early customer conversion. Snyder shares actionable operational advice on navigating pivots, optimizing pricing, and systematically turning single successful customer outcomes into repeatable enterprise case study playbooks.

Mo Gharbat
Founder & CEO
In this interview, Mo Gharbat, Founder and CEO of Open, discusses building an enterprise artificial intelligence customer communication platform that replaces legacy support systems. He breaks down their land-and-expand deployment strategy, the operational mechanics behind automating seventy-seven percent of financial communications, overcoming enterprise skepticism toward automated agents, cultivating relentless team intensity through customer obsession, and how self-building software models will reshape the future of enterprise software.

Marjorie Gutierrez
Founder & CEO
In this interview, Marjorie Gutierrez discusses helping creative entrepreneurs transform artistic talent into scalable, sustainable enterprises by establishing strong operational processes before adopting technology. Drawing on twenty-five years of international business leadership across London, New York, and Mexico City, she introduces her trademark VISTA Method, explains why artificial intelligence exposes broken systems rather than fixing them, and shares strategies for overcoming creative growth plateaus through decisive leadership and commercial discipline.

Franklin Wang
Founder & CEO
Securing funds and regulation in decentralized perpetuals
In this interview, Liquid founder and CEO Franklin Wang discusses the integration of conversational AI with cryptocurrency perpetual futures trading. Wang details how the Co-Invest platform enables automated execution inside Claude and ChatGPT, explains safety architectures that isolate trading from withdrawal permissions, and shares insights on prediction markets and regulatory shifts. He also analyzes institutional competition between decentralized platforms and traditional exchanges.

Simon Court
Founder & Leadership Coach
In this interview, Founders Legacy founder and leadership coach Simon Court discusses executive development, founder psychology, and scaling high-growth enterprises. Court explains the Three Horizons strategic framework, details how he guided Miniclip through its crucial mobile gaming pivot to unicorn status, and highlights why effective hiring and genuine humility are foundational to enduring corporate leadership. He also shares insights on overcoming executive blindspots and managing burnout.

Edward Zitron
Founder & CEO
In this interview, EZPR founder and CEO Ed Zitron critiques the generative artificial intelligence industry, characterizing the current boom as an unsustainable financial bubble. Zitron details the circular funding dynamics between hyperscalers and AI labs, questions enterprise productivity claims, and examines massive capital expenditure commitments on data center infrastructure. He also outlines why he predicts a major tech contraction around 2027.

Franklin Wang
Founder & CEO
Trading perpetual futures through conversational AI
In this interview, Liquid founder and CEO Franklin Wang discusses the integration of conversational AI with cryptocurrency perpetual futures trading. Wang details how the Co-Invest platform enables automated execution inside Claude and ChatGPT, explains safety architectures that isolate trading from withdrawal permissions, and shares insights on prediction markets and regulatory shifts. He also analyzes institutional competition between decentralized platforms and traditional exchanges.

Dr. Fei-Fei Li
Co-founder & CEO
In this interview, World Labs co-founder and CEO Fei-Fei Li discusses spatial intelligence, world models, and the future of computer vision. Li explains the distinction between language models and world models, introduces World Labs' first platform Marble, and addresses regulatory policies for artificial intelligence. She also shares personal stories about her childhood, her path to Caltech, and the creation of ImageNet.

Jirka Bachel
Founder & CEO
In this interview, Navigara CEO Jirka Bachel explains how his engineering analytics platform measures software developer performance and tracks the return on investment of AI coding tools. Bachel details the invention of their Engineering Throughput Value metric, outlines use cases for private equity firms performing tech due diligence, and discusses how data-driven transparency builds CEO trust while guiding teams toward productive, AI-native workflows.

Caleb Ralston
Founder & CEO
In this interview, Ralston founder and CEO Caleb Ralston shares the blueprint for building and scaling a personal brand to drive business results. Ralston discusses the importance of optimizing for trust rather than virality, details the brand journey framework, and explains the mechanics of contrarian takes. He also reflects on his early career working with Gary Vaynerchuk and the Hormozis, managing burnout, and learning to stack non-niche interests for differentiation.