Did you expect the cultural wave merch, sneakers, orange phones?
Replied byPhong Lee
President & CEO at Strategy (formerly MicroStrategy)
Niche: Technology, SaaS, AI, Finance, Cryptocurrency
Revenue: $1M+/month
Location: USA
Started: 2020
Not at that scale. We hoped Bitcoin would open doors. The passionate community surprised us. The merch store is just giving back. People across the company pitch in because they love Bitcoin. Passion creates chances you did not plan.
0
From the Full Interview
This answer is part of a full interview with Phong Lee, President & CEO at Strategy (formerly MicroStrategy).
Share this Answer
Found this insight valuable? Share it with your network to help others learn from Phong Lee's experience.
Cite This Answer
Use this answer in your research, article, or academic work
Related Answers
How does sustainability influence your decisions?
By Paul Guyett
Retail
$1M+/mo
Did your childhood environment play a role in fostering your entrepreneurial drive?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What inspired you to begin formulating a prebiotic beverage in your kitchen?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
What did you learn from the farmers market feedback loops for early flavor testing?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
How did your experience in the oil and gas industry help prepare you for entrepreneurship?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
Why do you advise early-stage startup founders against opening their own manufacturing facilities?
By Allison Ellsworth
Retail
Approx. $42 Million/mo
How did you manage the severe financial pressures and risks during the early years?
By Allison Ellsworth
Retail
Approx. $42 Million/mo