How does the accordion method help creators balance quality and quantity?
Replied byCaleb Ralston
Founder & CEO at Ralston
Niche: Marketing
Revenue: Not Publicly Disclosed/month
Location: Bellingham, Washington, United States
Started: 2024
The accordion method alternates between high volume and high focus. In the beginning, you expand the accordion to publish more content and quickly collect audience data. Once you identify what topics and formats resonate, you contract the accordion to focus your energy on producing higher quality versions of those winners.
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