How is Ather managing surging consumer demand and lengthy waiting periods?
Replied byTarun Mehta
Co-Founder & CEO at Ather Energy
Niche: Production
Revenue: Approx. USD 22 Million/month
Location: Bengaluru, Karnataka, India
Started: 2013
With customer waiting periods stretching to several months in key regional markets, we have optimized our Hosur manufacturing facility to operate exclusively for core vehicle assembly by relocating component warehousing and storage offsite. This process efficiency has expanded plant capacity toward forty-two thousand units monthly while pausing aggressive retail showroom expansion until vehicle supply balances demand.
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