How should a founder choose what market or problem to work on?
Replied byDharmesh Shah
Co-founder & CTO, HubSpot at HubSpot
Niche: SaaS, Marketing, AI, Technology
Revenue: $1M+/month
Location: USA
Started: 2015 or
Pick something you like enough that you can keep putting reps in when it is not fun. If you hate the domain, your intensity will fade. I tell people to choose a market they can be curious about for a decade. Margins matter, but if you give up after two years, they do not matter at all.
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