What is Rocket Lab's playbook for integrating newly acquired companies?
Replied byPeter Beck
Founder & CEO at Rocket Lab
Niche: Production
Revenue: Approx. 78 Million USD/month
Location: Long Beach, California, US
Started: 2006
We used to take a light-touch approach, but we now use a well-oiled playbook. From day one of the integration, we rebrand the facilities, install Rocket Lab snack machines, distribute company apparel, and accelerate production. Our goal is to make the newly acquired team feel immediately proud of being part of Rocket Lab.
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