Why did the equity swap program receive high participation rates in Europe?
Replied byKenny mendes
Chief People Officer at Superhuman
Niche: AI
Revenue: Not Publicly Disclosed/month
Location: San Francisco, California, United States
Started: 2015
Conventional wisdom suggests that European employees only care about cash and are uninterested in equity. We discovered that they were simply uneducated on how equity works and its tax implications. Once we provided clear enablement and tax support, our European offices achieved some of our highest participation rates.
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