Why take the risk of starting a car company instead of joining an established automaker?

RJ Scaringe
Replied byRJ Scaringe

Founder & CEO at Rivian

Niche: Agencies
Revenue: Approximately $400M+ USD/month
Location: Irvine, California, USA
Started: 2009

I understood the chances of success were extremely low because building a car company requires massive amounts of capital, talent, technology, and infrastructure. However, I believed that if it succeeded, the impact could be enormous. The possibility of creating meaningful change was worth taking the risk.

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