You once said Arc Raiders “wasn’t fun enough.” How did you make that call?
Replied byPatrick Soderlund
Founder & CEO at Embark Studios
Niche: Technology, Gaming
Revenue: N/A/month
Location: N/A
Started: 2018
We relied too much on deep AI/ML ideas and the loop didn’t deliver often enough. You can look at all the data, but in the end it’s a gut decision: does it feel right? I pushed toward PvP/PvE; the extraction part came later.
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