How does the shared value insurance model align customer health with corporate profitability?

Adrian Gore
Replied byAdrian Gore

Founder & Group CEO at Discovery Group

Niche: Health & Wellness
Revenue: Approx. 400 Million/month
Location: Sandton, Gauteng, South Africa
Started: 1992

Traditional insurance prices risk based on historical data. Our shared-value model uses incentives to change customer behavior. If we help customers exercise and eat healthier, they live longer and make fewer claims. This makes our business more profitable, allowing us to share those financial savings back with them.

0
From the Full Interview

This answer is part of a full interview with Adrian Gore, Founder & Group CEO at Discovery Group.

Share this Answer

Found this insight valuable? Share it with your network to help others learn from Adrian Gore's experience.

Cite This Answer

Use this answer in your research, article, or academic work