You charge around ₹20,000 per desk while others are at ₹7,000–8,000. How do you justify that in a price-conscious country?
Replied byKaran Virwani
MD & CEO, WeWork India at WeWork India
Niche: Retail, Technology
Revenue: $1M+/month
Location: India
Started: 2017
For us, the focus is on a premium product and experience. Our spaces, design, service, and community are at a different level, and large companies are willing to pay for that environment. That price is what makes the model sustainable and profitable. We do not want to play the lowest-price game in this segment.
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