How important is personality and character when choosing players?

Mark Shapiro
Replied byMark Shapiro

President and CEO at Toronto Blue Jays

Niche: Sports, Marketing, Technology
Revenue: $32 million/month
Location: Toronto, Canada
Started: 1977

It's a big part of the process. We want players who are good teammates, who lift others, and care about winning, not just personal stats. The impact one bad personality can have on a young team is huge, so we're careful. In a strong clubhouse, you can take more risks, but culture always comes first.

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