
Mark ShapiroPresident and CEO
Mark Shapiro discusses his leadership role with the Toronto Blue Jays, modern baseball operations, player development, analytics, organizational culture, team-building philosophy, and the challenges of leading a Major League Baseball franchise.
Founder Stats
- Sports, Marketing, Technology
- Started 1977
- $32 million/mo
- 500 employees team
- Canada
About Mark Shapiro
Mark Shapiro is the President and CEO of the Toronto Blue Jays. With more than three decades in professional baseball, he has served in leadership positions across player development, baseball operations, and executive management. His focus is on building sustainable winning organizations through strong leadership, player development, analytics, and organizational culture.
Interview
May 20, 2024
What's your approach to leadership and culture in the organization?

Culture is everything. We're trying to build something sustainable and meaningful. That starts with caring about people our players, our staff, and our fans. I try to lead by supporting others, building trust, and helping everyone grow. I don't change who I am when I walk into the building I'm the same person as a leader, partner, and father.
How do you manage your relationship with ownership and MLB?
How has the use of data and analytics changed the way you build a team?
How important is personality and character when choosing players?

It's a big part of the process. We want players who are good teammates, who lift others, and care about winning, not just personal stats. The impact one bad personality can have on a young team is huge, so we're careful. In a strong clubhouse, you can take more risks, but culture always comes first.
What's one of the hardest transitions for players moving into the big leagues?
How has player development evolved since your early days?

It's night and day. Back then, we fed players soup and crackers from the same cage their laundry got washed in. Now, we provide world-class resources nutrition, sleep, mental coaching, strength training. Every player is treated like a pro. It's about giving them every chance to reach their full potential.
How do you help players manage the mental side of the game?

We give them tools to handle pressure mental performance coaches, better recovery spaces, healthier routines. But it's still hard. The game is built on failure, and now with social media, it's even more intense. We focus on creating an environment where they can just focus on competing and being part of something special.
What's your philosophy on managing criticism and public perception?
What's your take on the Vlatty and Bo contract situation?
Do you think being the child of a former major leaguer gives players an advantage?
What kind of player do you root for the most?
What's a trade that you're most proud of?
What's a decision you look back on and wish you could change?
How do you stay grounded while running a major sports organization?
What's the mindset needed to thrive in baseball long-term?
Table Of Questions
Video Interviews with Mark Shapiro
Mark Shapiro on Building a Championship Culture with the Blue Jays
Cite This Interview
Use this interview in your research, article, or academic work
Related Interviews

Vikram Chalana
Founder & CEO at Pictory
In this interview, Vikram Chalana, founder and CEO of Pictory, sits down with Vlad Kachur to explore the transformation of corporate knowledge into automated video…

Kai Yu
Founder & CEO at Horizon Robotics
In this interview, Dr. Kai Yu, founder and CEO of Horizon Robotics, sits down with Nicolai Tangen, CEO of the Norwegian Sovereign Wealth Fund, to…

Tom Sosnoff
Co-founder & CEO at Lossdog
In this interview, Tom Sosnoff, co-founder of thinkorswim, tastytrade, and Lossdog, sits down with Will Stern in his Chicago studio to discuss forty-five years of…

Irena Pereira
Founder & CEO at Unleashed Games
In this interview, Irena Pereira, CEO of Infinite Realms and founder of Unleashed Games, explores how gaming can solve the global loneliness epidemic. Drawing on…

Brian Chesky
Co-founder & CEO at Airbnb
In this interview, Brian Chesky, co-founder and CEO of Airbnb, sits down with Marina Mogilko to detail Airbnb's transformation into an AI-native company. He breaks…

Ronnie Fieg
Founder, CEO & Creative Director at Kith
In this interview, Ronnie Fieg, founder, CEO, and creative director of Kith, opens up 15 years of his brand's archive and shares stories he has…