Why did you decide to issue equity shares to every single employee at the company?

Allison Ellsworth
Replied byAllison Ellsworth

Co-founder at Poppi

Niche: Retail
Revenue: Approx. $42 Million/month
Location: Austin, Texas, United States
Started: 2015

Once we brought in senior leadership, we established a structured equity pool that increased as employees were promoted. I am the face of Poppi, but the engine is driven by our team. Our 1.95 billion USD exit to PepsiCo made over forty-four of our employees millionaires, changing their lives.

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