You've said that once you stopped chasing money and focused on value, money followed. How did that shift happen?
Replied byTom Bilyeu
Co-founder & Former CMO at Quest Nutrition
Niche: Health & Wellness, eCommerce, Retail, Production, Marketing
Revenue: $1M+/month
Location: USA
Started: 2010
When we led with a mission to end metabolic disease and centered our storytelling on genuine user successes, people connected deeply with our brand. By obsessing over adding real value instead of hitting revenue targets, growth became an organic byproduct.
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