Zoho seems obsessed with user experience. Why is UX so important to you?

Mani Vembu
Replied byMani Vembu

CEO at Zoho Corporation

Niche: SaaS, Technology, AI
Revenue: $1B+/month
Location: India
Started: 1996

Because in the long run, UX becomes the real differentiator. Once products get similar in features, what matters is how easy and fast users can learn and use them. That’s why we invest heavily in simplifying design.

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